Saturday, 07 June 2025

Home Depot Tariff-Proof Pricing?


Home Depot CFO Richard McPhail just made Walmart look bad.

They told CNBC they won’t raise prices because of tariffs.

He credited this to supplier partnerships and productivity for keeping costs down.

Also, it turns out that over half its products are sourced in the U.S. so that goes a long way too.

So if you’re planning on any DIY repairs or projects, you don’t have to worry about breaking the bank over it.

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CNBC reports:

Home Depot on Tuesday stuck by its full-year sales forecast as a top executive told CNBC the retailer doesn’t plan to hike prices because of tariffs.

“Because of our scale, the great partnerships we have with our suppliers and productivity that we continue to drive in our business, we intend to generally maintain our current pricing levels across our portfolio,” Chief Financial Officer Richard McPhail told CNBC in an interview.

More than half of what the company sells comes from the U.S., he said. McPhail added that Home Depot and its suppliers have worked to diversify the source of the company’s imports over the past several years, including by decreasing the share of purchases that come from China. By this time next year, no single country outside of the U.S. will represent more than 10% of the company’s purchases, he said.

Home Depot’s pricing strategy is at odds with Walmart
, which said last week that it would have to raise prices as soon as late May to cover higher costs from tariffs. The decision to keep prices the same — at least for now — also comes as a sluggish housing market causes the retailer’s sales to stagnate.

On an earnings call, McPhail said Home Depot has the scale and flexibility to manage higher tariffs, but added that keeping prices stable could also help its business.

“It’s a great opportunity for us to take share, and it’s a great opportunity for our suppliers to take share as well,” he said.

McPhail made his comments as Home Depot posted results for the fiscal first quarter, after weeks in which a range of corporations have either revised or withdrawn their financial guidance due to President Donald Trump’s rapidly changing tariffs. The home improvement retailer missed Wall Street’s first-quarter earnings expectations for the first time since May 2020, but beat sales estimates.

The retailer is still waiting for dynamics that could drive stronger spending and bigger purchases.

On an earnings call, CEO Ted Decker said “stubbornly high” interest and mortgage rates and consumers’ uncertainty about the economy have dampened home improvement spending.

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“People are painting again and working in their yards and doing smaller projects, but just have not engaged in the larger projects,” he said.

Here’s a longer clip from that segment:

This is a Guest Post from our friends over at WLTReport.

View the original article here.


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