Saturday, 05 July 2025

MAHA: Multiple Food Companies To Remove Artificial Dyes From Products


Two food companies announced they would remove artificial colors from their products.

Kraft Heinz will remove the additives within the next two years, while General Mills will remove them by the end of 2027.

ABC News reports:

The company said 10% of its products currently contain FD&C color additives, which are approved for use in food by the U.S. Food and Drug Administration (FDA), including brands such as Crystal Light, Jell-O and Kool Aid.

Pedro Navio, North America president at Kraft Heinz, said in a statement that the company removed artificial colors, preservatives and flavors from its Kraft macaroni and cheese in 2016 and that its Heinz tomato ketchup has never had artificial dyes.

“As a food company with a 150+ year heritage, we are continuously evolving our recipes, products, and portfolio to deliver superiority to consumers and customers,” Navio’s statement read, in part. “The vast majority of our products use natural or no colors, and we’ve been on a journey to reduce our use of FD&C colors across the remainder of our portfolio. … Above all, we are focused on providing nutritious, affordable, and great-tasting food for Americans and this is a privilege we don’t take lightly.”

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It comes after Health and Human Services Secretary Robert F. Kennedy Jr. unveiled a plan in April to start phasing out eight synthetic food dyes in the American food supply.

“More wins for American children,” FDA Commissioner Dr. Marty Makary commented.

Per Reuters:

General Mills said on Tuesday it would remove artificial colors from its full U.S. retail portfolio by the end of 2027.

The Cheerios maker also said it would remove synthetic dyes from all its U.S. cereals and foods served in K-12 schools by summer 2026.

General Mills added the change will impact only a small portion of the K-12 school portfolio, as nearly all of its school offerings are made without certified colors while 85% of the U.S. retail portfolio is made without artificial colors.

This move comes a few months after Health Secretary Robert F. Kennedy Jr. laid out plans to remove synthetic food dyes from the U.S. food supply to address chronic diseases and conditions such as obesity among Americans.


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