Credit: Coffee Milan Cafe.“Walk in and give us your BEST dance moves for 5 seconds,” read a sign displayed on the entrance door of a coffee shop in Massachusetts.
In our world, as it exists today, social media virality ensued.
Coffee Milano Cafe in Middleborough got the idea from a pizza shop that pulled off a similar promotion—to help get people through the door and see the lovely, comfortable interior and great coffee.
But they never imagined it would go viral, with 7.6 million views on TikTok alone.
“We just thought it was going to be a small thing for the people that come in every day,” Olivia Svenson, barista and social media director of Coffee Milano Cafe, told ABC News.
“Everybody likes to see people happy,” she continued. “It wasn’t that (the coffee) was free. It is that people were able to express themselves.”
They’re now planning a similar event for Black Friday, brainstorming various ideas, including a “dance with your dog” version.
WATCH the joy and java below…
@coffeemilanocafe Dancing is good for the soul.. and a free coffee! This made our day! Thank you! #dancing #freedrinks #cafe #coffeeshop #event #fyp #restaurantlife #baristalife #barista #coffee #coffeetime #dancechallenge #viral ♬ original sound - Christina Dean
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